Monetization is a really important factor about any business. From resellers to game developers, they need to improve monetization day after day improving not only their customer lifetime value buy also their conversion rates, their virality and their growing factors. This report includes a good benchmark to test your monetization skills against the sector ones and see where you are probably failing. Need to rise user lifetime? Need to reduce the time to first payment? Need to raise conversion rate from visitors to payers? The number of purchases is really low?
Check your numbers against the monetization benchmark created by Swrve and don't lose any dollar anymore!