Match 3 Monetisation

Monetisation in Match-3: New booster selling trend in King games

Juan Gabriel Data Scientist, Game Design Leave a Comment

g games is a really good job that Game Designers do. They are always intrigued by new trends and application of cutting edge marketing and consumer psychology principles that modern F2P games are employing for augmenting retention, engagement and monetisation. Let's see in this article how King Match-3 style games have become not only really popular, but how they have managed ...

Candy Crush Saga by

Candy Crush Saga - Las claves para tener éxito

Juan Gabriel Game Design Leave a Comment

.  A breakdown of gameplay that diminishes the experience for everyone. Thinking of it this way, and defining it just as a 'violation of rules', is an unproductive way to think about cheating and its relationship to game design. Back in 2014, we started looking at Candy Crush Saga, the frighteningly successful 'casual' game. We did a little work interviewing players ...


Precios - Las estrategias tras la psicología de los precios

Juan Gabriel Data Scientist, Game Design Leave a Comment

Todas ellas se basan en la psicología. Són válidas tanto para empresas como para cualquiera particulares. Le ayudarán a poner precios a sus artículos en eBay, lanzar un nuevo producto o negociar el precio de la venta de una propiedad. Veremos cómo se ponen los precios a las cosas para maximizar el beneficio. En general, el poner precio suele ir detrás de un gran estudio ...

Clash of Clans mobile games

Mobile Games - The Secrets Behind Monetization

Juan Gabriel Game Design

panies have risen and grown from 2 or 3 friends to thousands of employees faster than most multinationals. Names like, Supercell, Glu Games or Gameloft didn't exist by the beginning of the World Crisis on 2008. Now they make more money in just one day than most food or clothes manufacturers in a whole year! Let's focus on Supercell. Just ...